Digital PR alert: surfing the Google Wave

The organisation which catches the Wave
Will be able to celebrate with a rave.
They’ll harness the bots,
Call the shots
And send a lot of weaker apps to the grave.

Google Wave dashboard screenshot

Google Wave dashboard screenshot

Google Wave is a new tool for communication and collaboration on the Web, coming later this year.

A Wave, specifically, refers to a specific threaded conversation. It can include just one person, or it can include a group of users or even robots. It’s like your entire instant messaging (IM) history with someone.

Anything you’ve ever discussed in a single chat or conversation is a wave.

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