Weird Milestone
By Martin Kevill, Community Manager
On Wednesday evening, the @WeirdHorse Twitter account reached the 100,000 follower mark. To put that figure into perspective, Fred the Weatherman has 17,000 followers, Vic Reeves has 50,000, Keane have 105,000 and The Sun newspaper has 121,000.
The account is manned by a horse who lives in a field [...]
This isn’t really a blog, it’s a job ad.
But not just any job ad, it’s a Juice job ad.
We’re looking for someone to get social with us. To be more precise, we want an account executive to join our award-winning team. Did you notice the award-winning? We smile every time we write that.
You’ll need to [...]
The exponential growth of social media usage has revolutionised the marketing world. Brands and companies can’t talk. Or communicate. Only people can. Millions of people are now directly connected to a brand or its spokesperson (be that in-house or a social media agency). People marketing is new. And it’s a challenge. Get it right and the rewards will be great. Get it wrong and…well ask Gerald Ratner.
SEO is only the start. Any estate agent wanting to keep customer satisfaction high must follow up all enquiries, and not let their good online work go to waste.
Steve Downes, head of social media, Juice Digital, Manchester
As social media marketing is moving inexorably into the mainstream, more and more ‘specialist’ agencies are springing up. And more and more traditional agencies are adding social media marketing to their list of client services. A good thing too. In my opinion, an effective social media marketing [...]
World Cup Fever Hits The Juice Digital Office in Manchester! The social media agency is a hive of football activity as we prepare for four weeks of football and contemplate how to build this into our many social media accounts!
Luxury brands are in a difficult position when it comes to social media. They are in a digital no-man’s land. On the one hand they are consistently reading that social media (Facebook, Twitter and LinkedIn) is the place to be and on the other they have a marketing history which has tended to shy away from mass communication tools.
I like to think I’ve a decent sense of humour. In fact I’m regularly criticised for maybe not taking some things seriously enough. My favourite TV viewing is comedy, whether that’s stand-up, sitcoms, movies - whatever. And I’ve got a reasonably eclectic taste – Eddie Izzard is probably my favourite stand up and Outnumbered my [...]
The answers to the acronyms quiz posted on Tangerine PR’s blog!
A look at the social media industry and how smaller agencies are being squeezed out by huge, traditional agencies, like DDB, moving into the market and poaching the major accounts. By Tom McKenna.