A social media marketing checklist
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Category Archives: Digital PR
My first days at Juice Digital
June 19, 2009 – 2:48 pm
I have been showered with information about search engine optimisation, Digital PR and the like. It will get some getting used to, but soon I will be involved in some actual projects. So far, done some research on social media demographics in the UK for MD Steve Downes.
Who’ll win a Big Chip Award?
June 18, 2009 – 11:09 am
As a bit of fun for tonight’s Big Chip Awards, Juice Digital will send a bottle of decent bubbly to the person who predicts the most winners in the North West categories.
Simply reply to this blog post to enter.
Here are the categories:
Best E-Business project
Best Public Sector Project
Best Not for Profit Project
Best E-Learning project
Best Use of [...]
Digital PR alert: surfing the Google Wave
June 5, 2009 – 11:21 am
Google Wave is a new tool for communication and collaboration on the web, coming later this year.
A conceptual model of value for social media
May 26, 2009 – 2:06 pm
Setting corporate strategy for social media is not straightforward. One thing that helps is to have a conceptual model to represent how you want to create value from any social media platform.
M&S takes it on the chest
May 12, 2009 – 10:07 am
M&S seemed a bit slow in using buzz monitoring tools to track a huge Facebook group intent on changing their surcharge policy on bras for bigger busted women. The moral is that digital public relations is a necesssity, not an add-on.
Rebooting marketing and using digital
May 5, 2009 – 2:24 pm
As the mainstream economy needs new models of growth and innovation, so marketeers should adopt digital in a measured way.