A blog taking exception to recent news stories that agencies (design, PR, advertising or digital) are becoming increasingly marginalised by businesses and the public sector.
-
RSS Links
-
Recent Posts
-
Categories
A blog taking exception to recent news stories that agencies (design, PR, advertising or digital) are becoming increasingly marginalised by businesses and the public sector.
Andy Stanford-Clark, one of IBM’s 23 “master inventors”, took time out from his programme of relentless innovation to speak to David Rowan, the editor of Wired UK magazine at TEDGlobal 2009.
So the integration of social media continues. As we are always keen to emphasise at Juice, Salesforce.com is essentially a CRM application and about engaging with customers and prospects once they know and are aware of you.
Speed of information is a challenge to individuals and organisations. Social Media Marketing is a logical response to warp speeds and may be more fundamental than just a tactical switch.
Google Wave is a new tool for communication and collaboration on the web, coming later this year.
Setting corporate strategy for social media is not straightforward. One thing that helps is to have a conceptual model to represent how you want to create value from any social media platform.
I recently spent some time researching the thoughts and ideas coming out of the think tanks around the world and have included within this blog some interesting views from Silicon Valley on where the web will be in 2020.