A recent study shows that the brands most engaged in social media are also experiencing higher success rates than those of their non-engaged peers. Of course, what everyone really wants to know is whether or not social media actually pays off in terms of extra revenue. This study seems to indicate that it does.
MarketingSherpa recently published a survey revealing marketers’ opinions of where social media marketing fits among what the publication calls the “elite trio” of Internet marketing: social media, search and email
What questions are you asking about social media marketing? In our view, there is still some confusion about the difference between engaging in social media for relationship management and Social Media Marketing.
As a bit of fun for tonight’s Big Chip Awards, Juice Digital will send a bottle of decent bubbly to the person who predicts the most winners in the North West categories.
Simply reply to this blog post to enter.
Here are the categories:
Best E-Business project
Best Public Sector Project
Best Not for Profit Project
Best E-Learning project
Best Use of [...]
Our ‘How digital is your marketing?’ survey established a baseline of digital PR deployment.