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Tag Archives: juice digital
World Cup Fever Hits The Juice Digital Office!
June 11, 2010 – 3:56 pm
World Cup Fever Hits The Juice Digital Office in Manchester! The social media agency is a hive of football activity as we prepare for four weeks of football and contemplate how to build this into our many social media accounts!
Social Media, the last bastion in agency land for the little guy. By Tom McKenna, social media executive, Juice Digital, Manchester.
May 24, 2010 – 3:39 pm
A look at the social media industry and how smaller agencies are being squeezed out by huge, traditional agencies, like DDB, moving into the market and poaching the major accounts. By Tom McKenna.
Dog versus Goose. What this can tell us about the social media industry. By Tom McKenna, Social Media Executive, Juice Digital, Manchester
May 18, 2010 – 3:06 pm
A blog by Tom McKenna looking at the possible outcome for social media sites, such as Twitter and Facebook, if they diversify into other digital areas. Microsoft and Google’s reaction to this is considered and the conclusion made that Twitter and Facebook simply do not have the resources or technological capabilities to compete directly.
The death of the agency? Tom McKenna
April 28, 2010 – 12:08 pm
A blog taking exception to recent news stories that agencies (design, PR, advertising or digital) are becoming increasingly marginalised by businesses and the public sector.
Juice Digital gets fresh input from Manchester Masters student Tom McKenna
April 19, 2010 – 11:24 am
A blog post introducing myself as Juice Digital’s newest employee and going on to discuss the value of social media for companies and brands. The discussion is supplemented with a real life case study of Skittles.
Social media agencies really are social
February 25, 2010 – 3:59 pm
I once had a punch up in a Manchester bar with an eminent publisher and businessman (you know who you are). Yes, I know it’s not big and it’s not clever. But, to be fair to us both, it was 20 plus years ago when our testosterone was raging and yes, of course, it did [...]
You are what you wear. Or are you?
September 14, 2009 – 4:26 pm
For as long as I can remember, ‘agency people’ have been put in convenient, clichéd boxes to enable recruiters and employers to categorise and filter the individuals they’re after. This goes something like:
The suits. Generally the account managers who liaise between the client and the agency. Also encompasses those involved in strategy, planning and new [...]
Every new has an old
August 21, 2009 – 3:24 pm
An ancient oak-framed hall stands on Juice Digital’s industrial estate.
Social Media Marketing is taking off!
August 11, 2009 – 1:19 pm
Here’s today’s view from the Juice Digital office window. Yes, we’re having a blast.