Tag Archives: social networks

Social media agencies really are social

I once had a punch up in a Manchester bar with an eminent publisher and businessman (you know who you are). Yes, I know it’s not big and it’s not clever. But, to be fair to us both, it was 20 plus years ago when our testosterone was raging and yes, of course, it did [...]

Rocking Around the Christmas Tree

This is a blog by Tina Jagla:
“FACEBOOK WINS: Rage Against the Machine UK Christmas Number 1” was announced by Mashable last night. Who would have thought?
It was not only Facebook though, but also users on Twitter, countless bloggers and journalists in traditional media who picked the audacious campaign up and spread the word and thus [...]

Social media? Yeah. Right. Whatever.

Consumers are growing up and they don’t want their brands to shout at them any more.
 
If you’ve brought up kids, you’ll know what a culture shock it is when yours become adolescents. In my case, this time last year I had a gorgeous 13 yo daughter living in my house who was a joy to [...]

You are what you wear. Or are you?

For as long as I can remember, ‘agency people’ have been put in convenient, clichéd boxes to enable recruiters and employers to categorise and filter the individuals they’re after. This goes something like:

The suits. Generally the account managers who liaise between the client and the agency. Also encompasses those involved in strategy, planning and new [...]

Barriers to brands using Social Media Marketing

Two things seem to prevent bigger brands and companies using Social Media Marketing. There may be more but these are what we are sensing in the current situation.

Social Media Marketing: art or science?

rt and science are both needed for the new discipline Social Media Marketing.

Important notification to marketeers – Digital Switchover

What is the digital switchover?
The digital switchover is the process of turning off the UK’s use of ineffective analogue marketing tactics and replacing it with a digital marketing strategy.
Why is it happening?
The digital switchover is a sensible policy. It will mean that every company and brand will be able to receive digital marketing services through [...]

Those awkward questions about social media marketing

What questions are you asking about social media marketing? In our view, there is still some confusion about the difference between engaging in social media for relationship management and Social Media Marketing.

New Facebook Lite site

We’ve managed to obtain a sneak preview of the new Facebook Lite site.  Here it is:

Social Media Marketing is taking off!

Here’s today’s view from the Juice Digital office window. Yes, we’re having a blast.